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Ipsos

Poll Analysis: Ipsos 1st – 4th of May 2026
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  • Polling and Projections

Poll Analysis: Ipsos 1st – 4th of May 2026

The final Ipsos poll of the campaign is good news for Reform, the Greens and Lib Dems, but bad for the SNP, Labour and Conservatives; nonetheless, there’d be a clear Pro-Independence majority.

by Ballot Box Scotland•May 6, 2026May 6, 2026
Poll Analysis: Ipsos 26th – 31st of March 2026
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  • Polling and Projections

Poll Analysis: Ipsos 26th – 31st of March 2026

An absolute disaster of a poll for Labour, and the first to ever suggest the Greens could be the largest opposition party. Take that latter idea with a whole heap of salt, of course!

by Ballot Box Scotland•April 11, 2026April 26, 2026
Poll Analysis: Ipsos 19th – 25th of February 2026
Posted in
  • Polling and Projections

Poll Analysis: Ipsos 19th – 25th of February 2026

A modest Labour recovery still leaves them too far adrift of the SNP to make an impact. High Green shares also continue, but the constitutional question is notably uncertain.

by Ballot Box Scotland•March 5, 2026March 5, 2026
Poll Analysis: Ipsos 27th of November – 3rd of December 2025
Posted in
  • Polling and Projections

Poll Analysis: Ipsos 27th of November – 3rd of December 2025

Another dire poll for Labour suggests the SNP remain on track for an exaggerated victory, whilst Reform continue to poll strongly and the Greens record their highest ever shares.

by Ballot Box Scotland•December 11, 2025December 15, 2025
Poll Analysis: Ipsos 12th – 18th of June 2025
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  • Polling and Projections

Poll Analysis: Ipsos 12th – 18th of June 2025

A truly catastrophic poll for the Conservatives, and a perhaps overcooked record set of figures for the Greens, whilst the SNP’s constituency advantage continues to give them far more than their fare share.

by Ballot Box Scotland•July 2, 2025October 28, 2025
Poll Analysis: Ipsos 25th – 31st of January 2024
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  • Polling and Projections

Poll Analysis: Ipsos 25th – 31st of January 2024

Ipsos continue to show generally better figures for the SNP and Independence than other pollsters, but also follow the clear trend of a narrowing gap between the SNP and Labour contrasted with almost no movement on the constitution.

by Ballot Box Scotland•February 8, 2024February 8, 2024
Poll Analysis: Ipsos 20th – 26th of November 2023
Posted in
  • Polling and Projections

Poll Analysis: Ipsos 20th – 26th of November 2023

Ipsos continue to paint a slightly different picture to other pollsters, with higher support for the SNP leading to a continued SNP-Green majority at Holyrood, and a lead for Independence. The Lib Dems end up the big Holyrood gainers in this poll, whilst it’s bad news all round for the Conservatives.

by Ballot Box Scotland•November 30, 2023November 30, 2023
Poll Analysis: Ipsos 15th – 21st of May 2023
Posted in
  • Polling and Projections

Poll Analysis: Ipsos 15th – 21st of May 2023

True to their form, Ipsos give the most favourable SNP figures of anyone in the recent run of polling, and even suggest a lead for Independence. Although the headline figures are outliers, the direction of travel is the same: a sharp loss of SNP support.

by Ballot Box Scotland•May 25, 2023May 25, 2023
Poll Analysis: Ipsos 28th of November – 5th of December 2022
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  • Polling and Projections

Poll Analysis: Ipsos 28th of November – 5th of December 2022

A dramatic poll suggest both the highest Independence support since last year’s Holyrood election, and enough support for the SNP to win a mooted “de facto referendum” Westminster election with a vote majority. Strong polling for Labour and the Greens contrasts with yet more evidence of Conservative collapse.

by Ballot Box Scotland•December 8, 2022December 13, 2022
Poll Analysis: Ipsos MORI 22nd – 29th of November 2021
Posted in
  • Polling and Projections

Poll Analysis: Ipsos MORI 22nd – 29th of November 2021

A dramatic poll showing an Independence lead cuts a stark contrast to the Union-leaning stasis of other pollsters. The leading parties in that bloc also see themselves with positive vote figures, with only the Lib Dems finding any cheer amongst a grim poll for pro-Union parties.

by Ballot Box Scotland•December 1, 2021December 20, 2021

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BlueSky Latest Posts

  • View post by Ballot Box Scotland on Bluesky

    Ballot Box Scotland @ballotbox.scot 4 days

    Larkhall is a slightly special case, but one of the bits I pick up in here is that whilst Reform beat the SNP and Labour came third, Labour would have beaten both the SNP (by 2%) and Reform (by 2.3%) in a head-to-head, because they were more transfer-attractive here than either party.
  • View post by Ballot Box Scotland on Bluesky

    Ballot Box Scotland @ballotbox.scot 5 days

    By-Election Result: Larkhall

    Reform win their second ever by-election by displacing Labour in one of the most staunchly Pro-Union parts of the country.
  • View post by Ballot Box Scotland on Bluesky

    Ballot Box Scotland @ballotbox.scot 5 days

    Larkhall (South Lanarkshire) by-election, first preferences (vs 2022):

    Reform UK: 1150 (35.2%, new)
    SNP: 975 (29.9%, +1.0)
    Labour: 799 (24.5%, -8.5)
    Conservative: 342 (10.5%, -14)

    Reform UK elected stage 4.
  • View post by Ballot Box Scotland on Bluesky

    Ballot Box Scotland @ballotbox.scot 5 days

    I don't know why councils occasionally do this. It's not legal to get up on stage and go "The winning candidate won this many votes, now go away until tomorrow if you want anyone else's figures", so why are they not taking the few extra seconds to add everyone's votes or a photo of the declaration?
  • View post by Ballot Box Scotland on Bluesky

    Ballot Box Scotland @ballotbox.scot 6 days

    By-election underway for South Lanarkshire's Larkhall ward. After having failed one test last week, this is another key test of Reform's electability in a very different type of area they would expect to do well in. If they can't pull off a win, it'll almost certainly be Labour instead.
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